Awareness and consideration stages of marketing funnel

Awareness and consideration stages of the marketing funnel questions answers

1) What best describes the awareness stage of the marketing funnel?

Ans: When a potential customer first learns of a product or service

2) Which of the following are strategies and tactics to increase awareness among potential customers? Select all that apply.

Ans:

·         Display advertising

·         Social media advertising

·         Search engine marketing

3) Which of the following could be a difference between the awareness and consideration marketing funnel stages?

Ans: The consideration stage may be more in-depth and persuasive.

4) Which of the following are strategies and tactics to build consideration among potential customers? Select all that apply.

Ans:

·         Send remarketing ads

·         Do email marketing

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